Catarina Glam
2018
Branding for Catarina Glam, a street artist and sculptor. The identity reflects her geometric, modular, playful, and 3D style. A set of simple shapes forms a flexible logo system that can be built in the real world, letting Glam recreate her name in any medium, color, or material.










In the end, a display typeface was also created, using OpenType color font features. Built from just five geometric shapes like the logo, it turns complex letters into a playful challenge, with alternates for each letter allowing varied looks across words and phrases.





Catarina Glam
2018
Branding for Catarina Glam, a street artist and sculptor. The identity reflects her geometric, modular, playful, and 3D style. A set of simple shapes forms a flexible logo system that can be built in the real world, letting Glam recreate her name in any medium, color, or material.










In the end, a display typeface was also created, using OpenType color font features. Built from just five geometric shapes like the logo, it turns complex letters into a playful challenge, with alternates for each letter allowing varied looks across words and phrases.




